PORTFOLIO

IGT

NASPL Dallas 2015

Project Summary

When

October 2015

Description

Develop a proof-of-concept proximity marketing solution for demonstration at the NASPL tradeshow in Dallas, Texas. A mobile application that supports scheduled and location triggered messages to tradeshow attendees via push notifications, in-app and inbox messages.

Solution

Build an iOS mobile application with SDK integrations for Gimbal and Urban Airship. Configure Gimbal places for 12 BLE beacons at the tradeshow booth and geofences around the tradeshow venue.

Results

Over 150 tradeshow participants downloaded the app, and the proof-of-concept was a success as deemed by the client.

Partner

  • Caffeinated Turtle - Mobile application development

My Roles

  • Creative technologist
  • Information architect
  • UX designer
  • Technical producer
  • Messaging content developer
  • Post-mortem report designer

Toolset

Omnigraffle

OmniGraffle

Excel

Microsoft Excel

Omniplan

OmniPlan

Photoshop

Adobe Photoshop

Foundation

Foundation by ZURB

BBEdit

BBEdit

Gimbal

Gimbal Proximity Platform

Urban Airship

Urban Airship