EXPERIENCE

Work History

  • ALCONE MARKETING GROUP
    VP, Web Design & Development
    2007–2017
    • Leads the digital marketing practice in many roles: creative technologist, digital architect and designer, technical producer and front-end engineer.
    • Supervised team of five (5): UX designers, application developers and producers.
    • Early adopter and master of responsive web design, native mobile applications and proximity marketing solutions based on geo-location technologies (geofences, Bluetooth beacons).
  • ALCONE MARKETING GROUP
    VP, New Media Services
    2002–2007
    • Digital production team leader for websites, eCommerce stores, Internet advertising units (IAUs).
    • Supervised team of eight (8): web designers, application developers and producers.
    • Established agency workflow for eCommerce digital asset management: photography, retouching, web production and archival system for branded merchandise products.
  • ALCONE MARKETING GROUP
    Creative Director, Interactive
    1997–2002
    • Interactive creative team leader for interactive and conceptual development innovator.
    • Supervised team of six (6): web designers, graphics artists, illustrators and copywriters.
    • Lead team in Flash development for animated websites and Internet advertising units (IAUs).
    • Architect and designer of NetPerks, an Internet frequency rewards program.

Partial Client List

  • Burger King
  • California Lottery
  • Chrysler
  • DaimlerChrysler
  • Dodge
  • Dole Packaged Foods
  • Dreyer’s Fruit Bars
  • Duraflame Charcoal
  • eBay (PayPal, StubHub)
  • Ghirardelli Chocolate Co.
  • Haagen-Dazs
  • Hoosier Lottery
  • International Game Technology
  • Jeep
  • Jelly Belly Candy Co.
  • Kia Motors
  • KRUPS
  • LG Electronics
  • Logitech
  • Mercedes-Benz USA
  • Mike’s Hard Lemonade
  • Paramount Farms
  • Safeway (Lucerne)
  • Skinny Cow
  • Sprint-Nextel
  • The UPS Store
  • Zatarain’s

Awards

  • AAF Addy Silver, The UPS Store, Delivering Holiday Happiness
  • AAF Addy Silver, Safeway/Lucerne, The Art of Dairy
  • PMA Bronze Reggie, Haagen-Dazs, Save the Honeybees
  • PROMO Gold, California Lottery, Scratchers Replay
  • Ad@Tech Gold Award, Best B2B eCommerce Website, PromoCity

Education

  • Bachelor of Arts, Advertising
    Michigan State University
    Account Executive, Display Advertising, The State News

Technical Skills

  • HTML5
  • CSS3, SCSS (Sass)
  • Javascript, jQuery
  • AJAX, JSON, XML
  • Web Services APIs
  • REST, SOAP
  • Foundation by ZURB
  • Bootstrap by Twitter
  • OmniGraffle
  • OmniPlan
  • OmniOutliner
  • Sketch (UI/UX)
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Premiere
  • BBEdit
  • CodeKit (task runner)
  • Tower (Git)
  • Transmit (FTP)
  • Sitecore (CMS)
  • Gimbal Proximity Platform
  • Urban Airship Platform
  • Google Analytics

Web Standards

Beginner
Intermediate
Advanced
Expert
HTML5
CSS3
Javascript
JQuery
SCSS (Sass)